Outline: Design of a new organisation brand and production of new website and language course material.
Client: Lingo Flamingo
Lingo Flamingo are the world’s first non-for-profit organisation providing outreach tailored foreign language classes to older adults. All of Lingo Flamingo’s tutors take part in training and are taught about making language learning as accessible as possible for older adults. They discuss how different conditions such as dementia affect the brain and how to adapt lesson plans for adults with physical conditions.
icecream architecture worked closely with Lingo Flamingo to develop a new logo and brand for the organisation which provided the baseline for designing a new website and associated educational material.
In total 5 new educational workbooks were produced each containing the character ‘Lingo’ who takes on a number of different guises referencing the country and culture of the languages being explored.